2011년 10월 7일 금요일

It ain't Coincidental that I Keep it Store in My Mental

Apple without Jobs Forever
By Sol Kim

           Since the death of Steve Jobs on October 5th, 2011, there are conflicting predictions about his death and Apple: some say Apple is in danger of maintaining its statue in world’s electronic market. His death can be fatal, according to them, because he had been the main “idea bank” of the company. They claim that Apple is on the verge of losing to its competing companies such as Samsung. Some disagree-Jobs’ death will not be as influential on Apple’s future as expected.
           Steve Jobs, known for an innovative Apple CEO with his marvelous creativity, passed away two days ago because of pancreatic cancer. Considering Jobs’ health, Apple had changed its CEO from Steve Jobs to Tim Cook on August, 2011. Thus there are expectations that Jobs’ death won’t be so influential to Apple’s future.
           The stock prices of Apple seemed to be stable, also supporting the idea. On October 6, 2011, when Jobs’ death was announced, Apple’s price closed down about -0.23%. Some interpretations say it was because Jobs’ bad health was already known and he had given away his place about two months ago.
 A contrasting fact, however: on October 6th, 2011, Apple introduced a new iPhone – iPhone 4s. Unlike the previous iPhones, the reactions to this one were disappointing - many were dissatisfied. Considering the fact that this was the first one introduced without Jobs’ idea (he was not healthy enough to take care much about the new iPhone, according to SBS), Apple without Jobs seems to be in danger.
           This prediction is supported with the recent market share: smartphones with Android turned out to be popular, and is chasing Apple rapidly. According to eMarketer, a market research company, last year the market share of Apple was 28%, and Android phones were 24%. The company also predicted that this year Android phones will take 37% of the smartphone market, when Apple will get 29%.


댓글 1개:

  1. Good to see you commenting on current issues. I think Apple is in no danger at all, as he was more of a symbol of innovation than the actual innovation itself. Apple is a collection of master minds, not just one.

    But, the mistake Apple is making is one of greed, in my opinion. They want too much control and too much say in what competes and what doesn't. They are too exclusive. The Android platform is much more accessible and appealing in the long run, and Apple will have to realize it can't own the entire market as "THE" only item to buy. One thing Apple has on its side though is prestige and quality associated with design etc. Let's wait and see what happens as these two giants battle!

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